Datavibes Uses Logi 8 to Develop “Industry Accelerators” to Achieve Rapid ROI from Business Intelligence Applications

About Datavibes

Datavibes is a technology-enabled business services provider that specializes in data warehousing and business intelligence (BI). The company’s mission is to help clients know more, make better choices, and manage better.

By working in their core vertical markets of Financial Services, Retail, Healthcare and Manufacturing, they use their considerable expertise to offer the industry-specific accelerators that further reduce the cost of ownership for the BI applications.

“Clients are better able to manage their operations due to Datavibes' superior data acquisition and management strategies, improved information sharing, as well as enhanced strategies for extracting intelligence on which decisions are based,” adds Handu.

The Challenge

One of the principal benefits that Datavibes wanted to offer clients was the ability to get clients up and running with their system within a three-weeks deadline. They found that this was not too ambitious, thanks to the capabilities offered by the Logi platform.

“This was one of the factors that led us to consider partnering with LogiXML. We are a service organization that needs to deliver value to our clients. We had read about LogiXML in a programming trade journal and were intrigued by the elemental approach to BI development and the BI functionality available,” notes Handu.

“We have developed a new practice discipline where we offer our clients an aggressive three week cycle to have a system up and running. We want to clearly demonstrate what the system will do so they can understand its value. This would not be possible without the LogiXML platform. The unique Logi development environment and the powerful visualization tools included in the platform give our consulting professionals the means to achieve this goal convincingly. The range of visualization options like Dashboards, heat maps and a wide rage of graphical options help us present the data in a compelling manner.”

Ann Dugan is the assistant dean of the Institute of Entrepreneurial Excellence at the University of Pittsburgh and someone who has worked with Datavibes in the past to help them develop their strategy. She believes that breaking consulting projects into smaller components and showing results more quickly helps to draw new customers and increase customer loyalty. “At times, people are reluctant to jump in and hire a consultant even though they know that they really need one,” Dugan said. “(But), when you have a competitive product say, ‘In 30 days, you are going to see some results’ I think that’s a powerful incentive for someone to make a purchase that they may not have otherwise. I think it really builds a long-term loyalty in their customer structure.”

“Of course our reputation is on the line when we are promising a three week BI delivery cycle so we need to be very confident in our technology partners. Our plan is to exceed the client’s expectation, and the flexibility of the Logi 8 platform allows us to show results to our clients very quickly.”

The Solution

“In order to bring this approach to the most clients quickly, we have developed what we call ‘Industry Accelerator’ templates built with the Logi technology to help us demonstrate our depth of knowledge in key vertical markets in a BI system. Our consulting teams have deep experience in the Insurance industry, Retail, Healthcare and Manufacturing markets, so we have developed ‘accelerators’ for each of these segments that present the data in the ways executives and managers in these field can readily recognize as valuable."

The Results

“We are making additional investments in the in the fast growing Entertainment/Digital Media segment where we expect to extend our Logi-based accelerator approach to help our clients realize higher utilization and effectiveness measurement for the revenue spend."

“It is important to note that our consulting business is built on strong relationships and mutual respect with our clients. This philosophy extends to our relationships with partner organizations. The Logi team has been outstanding in developing an understanding what we needed to be a successful partner. This includes the interaction with Logi at the executive and sales level, technical support and especially with the development team that has taken notice of our recommendations. Some of these suggestions are now reflected as new features in the product. You just do not get that level of attention from many software vendors,” concludes Handu.